Tuesday 24 July 2012

Checking Up on How Big Companies Use Social

Largest Global Companies Mentioned More Than 10 Million Times Online in One Month


Other key findings from the Burson- Marsteller's Global Social Media Check Up include


  • Fortune Global 100 companies have more accounts on each platform than ever before with an average of: 10 Twitter accounts, 10 Facebook pages, 8 YouTube channels, 2 Google Plus pages and 2  Pinterest accounts.
  • 74% of companies studied have a Facebook page.
  • Forty-eight percent of companies are now on Google Plus.
  • Twenty-five percent of companies have Pinterest accounts.
  • Each corporate Facebook page has an average of 6,101 people talking about it

Read more in the presentation below



Burson-Marsteller Global Social Media Check-Up 2012 from Burson-Marsteller

You can find the full study at BM.com/social, including the executive summary and an infographic can be found below


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